Are supermarkets boosting organic sales?

The sale of organic food is rising in the UK, although it remains relatively low in terms of the total food and drink market. Produce certified as ‘organic’ has to meet a wide range of ethical standards including animal welfare and workers’ rights. However, ‘organic’ is best known to essentially mean ‘grown without pesticides’.

Read more about organic and pesticides here.

All UK supermarkets sell organic food, and some even have their own brand organic range. However, the number of available organic items varies hugely from supermarket to supermarket, as does the amount of effort each supermarket invests in promoting their organic offering.

Given the huge benefits that organic agriculture brings, not just for environment but also for human health, animal welfare and a whole host of other issues, supermarkets should be doing more to increase sales of organic. Measures such as offering deals and discounts and expanding the range of organic food on offer, which is often quite limited, could help grow organic sales for supermarkets. This could make a significant contribution to reducing pesticide use in supermarkets’ overall supply chains.

Organic food can be more expensive than its mainstream equivalent. As a result, many shoppers can’t afford to fill their trolleys with organic food. This is, in part, due to a lack of government subsides which have tended to focus on propping up industrial agriculture which is dependent on pesticides. UK supermarkets wield considerable influence and could have a role to play in pushing for an increase in government support for organic producers in the UK. Yet, currently, only three supermarkets have measures in place to encourage growers to switch to organic growing practices.

If you’d like to know which items to prioritise buying organic, you can download our ‘Dirty Dozen’ list which show what produce has been found to contain the most and least residues.

Ask your supermarket to take action on pesticides

Topics we reviewed

Are supermarkets doing enough to support suppliers to reduce their use of pesticides
Are supermarkets doing enough to reduce pesticide residues on food?
Are supermarkets doing enough to reduce hazardous pesticides in the supply chains?
Are supermarkets doing enough to engage customers on pesticide issues?
Are supermarkets doing enough to protect bees and pollinators from pesticides?
Are supermarkets doing enough to be transparent about the pesticides in their supply chains?
Why are supermarkets selling pesticides products?
Are supermarkets doing enough to increase the amount of organic produce on sale?